Despite the fact that it's portion of my choices that were paid, I've decided to share this checklist. A few disclaimers: First, I actually don't claim this list is extensive or unique. Jakob Nielsen has a fantastic 113-level checklist in his book, Homepage Usability, for instance. That is my way of arranging what I feel is essential while attempting to keep it manageable. My use of phrases might differ from yours. I use "usability" in a really broad sense, and my use of "accessibility" is not very industry standard. Do not like it? Write your own checklist ;) Ultimately, an advance warning that this post is fairly long.
The listing is split into 4 approximately equal sections, (I) Accessibility, (II) Identity, (I-II) Navigation, and (IV) Content. I'll rationalize and explain all the sections and line things under, but you could also download the checklist as a simple, 1-page PDF.
I try to keep it easy with 3 basic scores: (1) Green Check = Great/Pass, (2) Red Check = Needs work, but no disaster, (3) Red X = Negative/Fail. Not allpoints are fundamentally relevant to any or all sites.
Images Have Proper ALT TagsNot only do sight-impaired visitors use ALT tags, but research engines require your images to be understood by them. That is especially critical when you use images for content that is key, like menu items.
Site Load -time Is ReasonableCall me old school, but I still want to view sites come in under 100KB (60KB is even better). Most folks will just abandon, if a site requires eternally to load. Yes, a lot folks have broadband now, but that makes our patience even thinner.
Major Headings Are Apparent & DescriptiveMost individuals do not read online, they skim. Use headings (major and small) to established content apart and keep it structured. Headings should be clear, and for SEO advantage, using heading tags (, , etc.).
Ads & Pop-ups Are UnobtrusiveAds are a fact of lifestyle, but combine them nicely in to your website. Don't try to force ads and pop ups down peoples' throats. Also, do a favor to people and make your advertisements clear. If you blur the line between advertisements and content also much, your content may suffer.
Home-page Is Digestible In 5 SecondsWe frequently discuss regarding the 5-second rule. There is some disagreement over just how many seconds you get, but website visitors really are a fickle bunch, and they need to get the essential gist of your home page in just several moments.
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